Inbound Marketing

Inbound or Outbound Marketing – What’s the Difference?
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Inbound or Outbound Marketing – What’s the Difference?

Blog, Inbound Marketing, Return on Investment

Inbound or Outbound Marketing – What’s the Difference?

Before we decide to favor either inbound or outbound marketing, here’s a good definition of marketing in general:

“The management process through which goods and services move from concept to the customer.“
—BusinessDictionary.com

It encompasses a lot. Anyone who […]

Inbound or Outbound Marketing – What’s the Difference? Linda Phillips Blue 2017-04-30T20:31:55+00:00

What’s in Your Marketing Stack?
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What’s in Your Marketing Stack?

Blog, Inbound Marketing, Marketing Strategy

What’s in Your Marketing Stack?

Wait — What is a marketing stack, anyway?

Basically, it’s an inventory of the tools you are using to market your business. Ideally you’d be focusing your attention on tools and technology that are in line with your business goals and […]

What’s in Your Marketing Stack? Linda Phillips Blue 2017-04-30T20:34:05+00:00